{"product_id":"johnniewalkerbluelabel-700ml-15406","title":"JohnnieWalkerBlueLabel(700mL)","description":"\u0026lt;p\u0026gt;The most famous Premium Blend. In the World. \u0026lt;\/p\u0026gt;\u0026lt;p\u0026gt;Johnnie Walker is one of the most recognized Whisky names in the World. The brand was established in 1860 by John “Johnnie” Walker, when \u0026lt;em\u0026gt;he started blending Whiskies from his grocery shop in Ayrshire, Scotland.\u0026lt;\/em\u0026gt; During the Victorian Era, success came when his son Alexander exported around the British Empire, establishing the Whisky early as \u0026lt;em\u0026gt;one of the first truly global brands.\u0026lt;\/em\u0026gt;\u0026lt;\/p\u0026gt;\u0026lt;p\u0026gt;Today, Johnnie Walker’s \u0026lt;em\u0026gt;famous square-shaped bottle\u0026lt;\/em\u0026gt; — with the label set at a jaunty 24 degrees — is \u0026lt;em\u0026gt;THE most popular blended Whisky in the world,\u0026lt;\/em\u0026gt; selling more than 130 million bottles per year in nearly every country on the planet across their wide range of ages, special editions, and finishes.\u0026lt;\/p\u0026gt;\u0026lt;p\u0026gt;\u0026lt;em\u0026gt;And the story of the “Blue”?\u0026lt;\/em\u0026gt; Back in 1867, John Walker’s son Alexander created a special premium \u0026lt;em\u0026gt;blend of the finest Scotch Whiskies\u0026lt;\/em\u0026gt; available at the time. They called it the “Old Highland Whisky,” and it was a big hit. Premium Scotches became hard to acquire during World War I, and then Prohibition prevented them from restarting the line. \u0026lt;em\u0026gt;Johnnie Walker Blue Label \u0026lt;\/em\u0026gt;is formulated to recreate the character of the original and is regarded as one of the \u0026lt;em\u0026gt;best blends available\u0026lt;\/em\u0026gt;. This should come as no surprise, as only the finest Scotch Whiskies make it into the blend – \u0026lt;em\u0026gt;only one in every ten thousand casks\u0026lt;\/em\u0026gt;, to be exact.\u0026lt;\/p\u0026gt;\u0026lt;p\u0026gt;In fact, Johnnie Walker Blue Label is so top-of-the-line that insiders often refer to it by its nickname: “Max Walker.” \u0026lt;\/p\u0026gt;","brand":"My Store","offers":[{"title":"Default Title","offer_id":45130202448054,"sku":"15406","price":47.11,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0727\/1251\/9862\/files\/johnniewalkerbluelabel-700ml_15406_01_eeb05b3f_f5966a9e-2c0a-4979-b7dd-c8843723d1c4.jpg?v=1779037434","url":"https:\/\/noblebottle.com\/products\/johnniewalkerbluelabel-700ml-15406","provider":"noblebottle","version":"1.0","type":"link"}